About AfterSchoolHouse
Audio-First.
Unplugged.
We are not asking for your eyes.
We are earning your mind.
Afterschool we learn the truth
The premise
We are living in an era of visual overload.
Screens condition behavior, dictate narratives, and suppress organic imagination. The feeds are designed to hold your eyes hostage while your mind goes quiet.
Urume exists to reverse that. We build cinematic audio experiences — content structured like a film, with acts, tension, and release — but delivered solely through sound. We foster deep thought, historical literacy, and creative visualization.
“We do not distract you. We engage you. We do not feed your eyes. We feed your mind.”
The founder
Antone Ade’
I grew up in the hood on the South Side of Chicago, fatherless. My heroes and mentors were not on television — they were in the pages of books. Historical figures seldom discussed in mainstream media, but whose resilience, strategy, and creativity shaped the world.
I am a single father. I am a writer. I am an analyst. I write to find peace — press releases, book queries, content designed to be licensed and published. I am not interested in becoming a visual personality. I am building an audio institution.
The Foundation
What we produce
Cinematic Audio Experiences
We do not record casual chit-chat. Every episode is structured like a movie — with acts, tension, and release — but delivered solely through sound.
.png)
The company
AfterSchoolHouse
“Engaging the extraordinary is easier”
AfterSchoolHouse is the company. School is where you are told what to think. The bell rings, the building empties, and the conditioning stops. What is left is a quiet room in an empty schoolhouse — and that room is where the real learning happens. Everything we publish lives in that room.
Our education work is built for neurodiverse audience engagement. A system and guide for teachers, schools, youth programs, and parents to better engage learners with ADHD, autism, dyslexia, and other learning differences — not by fixing deficits, but by designing for how their minds actually work.
Urume Guides deliver bite-sized, multi-sensory learning experiences. Each guide combines text, audio narration, visual elements, and interactive features to engage multiple learning pathways simultaneously. When you design for neurodiversity from the start, everyone benefits.
Urume Guides
Interactive, chapter-based rooms with audio narration, visual elements, and multi-sensory design.
Harmoniq
Permission-based advertising via ultrasonic audio triggers. Students choose when and how to engage with sponsor content.
Who we serve
The Screen-Weary.
The Burnout Intellectual
Ages 30–55 · Gen X / Elder Millennials
High disposable income. Business owners, leaders, and parents. Tired of visual clutter, political screaming, and shallow algorithmic content. They crave substance, history, and strategy.
They are experiencing “Screen Saturation” — seeking high-IQ, long-form content that fits into their multitasking lives: commuting, working, exercising.
The Old Soul Gen Z
Ages 22–27 · Early career
College-educated or trade-focused. High anxiety, digital fatigue, searching for identity and mentorship outside of traditional visual media.
High influence over household purchases and high long-term subscription lifetime value.
The visual strategy
The Reverse Funnel
We use video solely as a discovery tool, never as the final product. High-contrast teasers — dark screens, static images, raw waveforms — with a powerful narration. Then the call to action:
“Your eyes are tired.
Use your imagination.
Full episode in bio.”
Goal: pull the audience away from the visual feed and into the audio ecosystem — where the real experience lives.
The model
Three engines. One flywheel.
Premium Audio Advertising
Host-read advertisements for financial services, B2B software, productivity tools, and health/wellness brands. The audience is wealthy, attentive, and trusts the host — commanding the highest CPMs in the industry.
Book & IP Licensing
Content is scripted and research-heavy. That research becomes intellectual property. Weekly episodes compile into manuscripts, manuscripts become published books, books license into documentaries, audiobooks, and film/TV adaptations. The content is the proof of concept for the publishing arm.
The Inner Circle
A private community for those who want the Unplugged lifestyle. Access to raw research notes, extended interviews, and monthly live Audio Salons — private, screen-off Q&A sessions. Recurring revenue and direct audience ownership, bypassing the algorithm entirely.
We do not distract you.
We engage you.
We do not feed your eyes. We feed your mind. That is the promise of Urume — Unplugged.
Unplug. Listen. Think.
Whether you are a listener craving substance, an educator seeking new pathways, or a creator looking for a home — the room is open.
AfterSchoolHouse — Unplugged · Afterschool we learn the truth